First Edinburgh is a bus operator in south east and central Scotland, part of First Group plc.
Despite the company name, the company operates across a swathe of the central, eastern and Borders regions of Scotland and into northern England, branded simply as 'First' on buses and marketed as the regional company First in South East & Central Scotland, headquartered at Larbert, Falkirk. The large operating area stems from the acquisition and merger in 1999 of the companies Lowland Scottish, Eastern Scottish and Midland Scottish. It runs many services, has a fleet of over 420 buses, and employs over 1200 staff.
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