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Taco Bell

Taco Bell
Company name"ocbj">
Company typeWholly owned subsidiary
Slogan"Think outside the bun"
"Why Pay More!?"
"Fourth Meal"
IndustryFast Food
FoundedDowney, California
(March 21, 1962)
HeadquartersIrvine, California, U.S.
No. of locations6,446 restaurants (2009)
Key peopleGlen Bell, Founder
Greg Creed, President, CEO
ProductsTacos, burritos, and other Tex-Mex cuisine-related fast food
Revenue(+)$1.9 billion (2009)
Employees175,000+
ParentYum! Brands

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Taco Bell is an American chain of fast-food restaurants based in Irvine, California. A subsidiary of Yum! Brands, Inc., which serves American-adapted Mexican food. Taco Bell serves tacos, burritos, quesadillas, nachos, other specialty items, and a variety of "Value Menu" items. Taco Bell serves more than 2 billion consumers each year in more than 5,800 restaurants in the U.S., more than 80 percent of which are owned and operated by independent franchisees.


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