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Shanda

Company nameShanda Interactive Entertainment Ltd.
Company typePublic (Nasdaq - SNDA)
IndustryComputer and video game industry
Founded1999
HeadquartersShanghai, China
Revenue$156.917 million USD (2004)
Operating income$61.737 million USD (2004)
Net income$73.640 million USD (2004)
Employees1429

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Shanda Interactive Entertainment Limited ( ; Nasdaq - SNDA) is a Chinese operator of online games and book publisher, based in Shanghai, established in December 1999 by Chen Tianqiao and Chen Danian. In 2005 it claimed to have 460 million registered accounts and an average of 1.2 million players at any given time. Its 2004 listing on the US-based NASDAQ stock exchange raised $151.8 million USD. In September 2001, Shanda published its first game, The Legend of Mir II (Licensed from a Korean company, WeMade Soft).

Shanda's published and operated games include AION, MapleStory, The World of Legend, The Sign, The Age, Magical Land, Ragnarok Online, D.O., Dungeons & Dragons Online, Bomb and Bubble, Shanda Rich Man, Warlord of the Three Kingdoms, GetAmped.

On February 29, 2005, Shanda announced a purchase of about 20% of the portal website SINA.com, targeting digital media markets. However, Shanda did not gain control over the board of trustees. On February 8, 2007, Shanda sold 4 million shares of Sina for $129 million, after Shanda transformed into a digital entertainment portal.


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