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SAP AG

SAP AG
Company nameSAP AG
Company typeAktiengesellschaft
SloganRun Better (formerly: The best-run businesses run SAP.)
IndustryComputer software
FoundedWeinheim, Germany (1972)
Founder(s)Dietmar Hopp
Hans-Werner Hector
Hasso Plattner
Klaus Tschira
Claus Wellenreuther
HeadquartersWalldorf
Area servedWorldwide
Key peopleBill McDermott (Co-CEO, Global Field Operations)
Jim Hagemann Snabe (Co-CEO, Business Solutions & Technology)
Gerhard Oswald (COO)
Werner Brandt (Finance & Administration)
Hasso Plattner (Chairman of the supervisory board)
ProductsSAP Business Suite
SAP ERP
SAP CRM
SAP SCM
SAP SRM
SAP PLM
SAP NetWeaver
SAP Sybase ASE
SAP Business One
SAP Business ByDesign
SAP Business All-in-One
SAP Rapid Deployment Solutions
SAP Business Objects portfolio
List of SAP products
Revenue(+) -12.464 billion (2010)
Operating income(+) -2.589 billion (2010)
Net income(+) -1.816 billion (2010)
Total assets(+) -20.718 billion (2010)
Total equity(+) -9.757 billion (2010)
Employees53,513 in over 50 countries (31 December 2010)

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SAP AG (ISIN - DE0007164600, FWB - SAP, Nyse - SAP) is a German software corporation that makes enterprise software to manage business operations and customer relations. Headquartered in Walldorf, Baden-Württemberg, with regional offices around the world, SAP is the market leader in enterprise application software. The company's best known products are its enterprise resource planning application (SAP ERP), SAP BusinessObjects software, and most recently, Sybase mobile products and in-memory computing appliance SAP HANA.


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