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Company nameFomento Económico Mexicano, S.A.B. de C.V.
Company typePublic (BMV: FEMSA
HeadquartersMonterrey, Mexico
Key peopleJose Antonio Fernandez, (Chairman) & CEO)
ProductsBeer, Sodas, Juice, Convenience stores
Revenue(+) US$ 13 .6 Billion (2010)
Net income(+) US$ 3.2 Billion (2010)

     Home | Company | FEMSA

FEMSA (BMV: FEMSA / NYSE - FMX) is the largest beverage company in Mexico and in Latin America and as of September 2011 also the largest independent Coca-Cola bottler in the world. FEMSA originated as the Cuauhtémoc Brewery in 1890, which, through debt management, was restructured as FEMSA in 1988. It is based in Monterrey, Mexico.

FEMSA purchased the Kaiser Brewery in 2006, renaming it FEMSA Cerveja Brasil. FEMSA is the parent company of the world's second largest bottler of Coca-Cola, Coca-Cola FEMSA, S.A. de C.V., and operates OXXO, the largest and most profitable convenience store chain in Latin America. The company is also the owner of C.F. Monterrey, a Mexican soccer team in the Mexican Premier Soccer League.

In January 2010, Heineken International announced it will acquire the beer operations of FEMSA. This transaction will not involve cash, Heineken will pay FEMSA with shares. FEMSA will be one of the major shareholders of Heineken (just after the Heineken family) with 20% of the shares. Advising FEMSA on the deal was international law firm Freshfields Bruckhaus Deringer.

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